Anthropologie

: The mobile app has been updated with a "Liquid Glass" design, providing a cleaner, more modern aesthetic that aligns with current digital trends for Gen Z and millennial shoppers. Inclusive Design & Brand Expansion

: Through a partnership with Google, Anthropologie tops are now part of a generative AI virtual try-on tool. This allows shoppers to see how garments drape, fold, and stretch on a diverse range of real models (sizes XXS-4XL) directly from Google Search. anthropologie

: The popular private label Maeve is being upgraded to a standalone brand experience, featuring its own dedicated digital marketing strategy, including a Substack newsletter and exclusive catalog mailings. : The mobile app has been updated with

Anthropologie has recently enhanced its digital experience with several advanced features aimed at modernizing its boho-chic image and making shopping more inclusive and accessible. : The popular private label Maeve is being

: Anthropologie recently launched an adaptive wear collection , featuring accessible versions of best-selling items like the Colette pants . These designs include hidden features like inner-seam zippers for prosthetic adjustments and easier slip-on options.