PTC Velocity is a Sales Enablement Platform, powered by SAVO Group. The goal of this project was to revamp the web UI and navigation that result in better user experience.
User Research • Prototyping • UI Design • UI Development
Though its purpose is to enable better sales process, PTC Velocity’s bad UI and poor content organization were not tailored to fit the needs of our daily users, the sales reps and partners reps.
We knew the website refresh needed to start from home. The old homepage did not serve much of its purpose. Randomly placed announcement banners and unclear buttons on top made the homepage to look confusing.
With the this project, we wanted to accomplish following goals:
To learn more about our users’ experience with the current site, we conducted user interviews and usability testing. Based on the feedbacks we collected, we were able to identify 3 major user behavior using this platform.
“When I go into Velocity, I care more about information design than pretty looking UI. As long as I can find contents as quickly as possible, the better.”
Many users struggled navigating through pages to find the right content. We needed to find the best way to make their discovery experience easy and seamless.
The design process consisted of card sorting, information architecture, task flows, and creating low-fi/high-fi wireframes.
The finale is a desperate high-speed chase. You floor the throttle of the yellow train, firing everything you have as Hell Charles pursues you through the trees, tearing up the landscape. You lead him onto a bridge rigged with .
Upon arriving, Eugene introduces you to your only hope—a weathered, mounted with a mounted machine gun. Before you can settle in, Charles ambushes you. In the chaos, Eugene is thrown from the train and killed, but with his final breath, he tells you the secret to ending the terror: you must find three Glowy Eggs . The Scavenger’s Survival
With a perfectly timed shot, the bridge detonates. The structure collapses, and Charles plummets into the ravine below, impaled on a forest of jagged wooden stakes. The nightmare ends as the spider-train breathes its last, leaving you as the lone survivor of Aranearum. Choo-Choo Charles Download PC Game
In the nightmare landscape of , you play as an unnamed archivist and monster hunter summoned by your old friend, Eugene . The mission is simple but suicide: destroy Charles , a sentient, bloodthirsty locomotive with the face of a man and the legs of a giant spider. The Arrival and the Iron Steed
The island is ruled by , a mining tycoon who has gone mad with power. He and his masked cultists worship Charles as a god, guarding the three eggs within heavily fortified mines. You learn that Warren didn't just find Charles; he’s been feeding the island’s inhabitants to the beast to keep it satiated. The Transformation The finale is a desperate high-speed chase
your speed and firepower, swapping your basic gun for flamethrowers and anti-tank cannons. The Cult of Warren Charles III
To survive, you must navigate the island’s narrow-gauge tracks. You meet the fearful locals—the "Settlers"—who provide in exchange for completing dangerous tasks. This scrap is the island's only currency, used to: Repair your train after Charles’s hit-and-run ambushes. Reinforce your armor to withstand his piercing spider legs. Upon arriving, Eugene introduces you to your only
After a series of high-stakes heists, you secure the three eggs and bring them to the , a central altar designed to lure Charles into a final confrontation. As you place the eggs, Warren Charles III appears, intending to stop you—only for Charles to arrive and consume his own "master" in a fit of rage.
There is never a perfect design! We had a lot of positive feedbacks from our users with the redesign. Users were satisfied with cleaner UI and improved navigational experience.
However, even the new design could not satisfy our users 100%. As they continued using the tool, they faced with new sets of problems. I learned how important it is to never get fully satisfied with the design decisions and the continue the effort of iteration, which should not be an option but a habitual routine.
