Cupcake Guide
: They were often called "Number Cakes" or "1-2-3-4 Cakes" because the ingredients were measured by volume (1 cup butter, 2 cups sugar, 3 cups flour, 4 eggs) rather than weight.
Commercial popularity exploded in 1919 when the company began mass-producing them as accessible snack cakes. Modern Trends and Flavors Cupcake
: Before modern muffin tins existed, these cakes were literally baked in individual pottery cups or ramekins. : They were often called "Number Cakes" or