Dermalogica [ 2024 ]
The name was chosen to sound quasi-medical (deriving from "derma" for skin and "logic"), and the packaging was intentionally plain and professional to stand out against the "pretty" products in department stores. 4. A Global Revolution
The story of is essentially the story of its founder, Jane Wurwand , and her mission to redefine the skincare industry by focusing on health and education rather than "beauty" or luxury . 1. The Five Words That Started It All DERMALOGICA
Through initiatives like Financial Independence Through Entrepreneurship (FITE) , Jane has provided thousands of loans to women entrepreneurs globally, mirroring the independence her mother once urged her to find. The name was chosen to sound quasi-medical (deriving