Facebook Ads -

Evaluate weekly, swapping in new creatives when performance drops. A Beginner’s Guide to Facebook Ads - Stonemaier Games

Choose your objective (e.g., Sales, Leads, Traffic, Engagement). FACEBOOK ADS

Use AI tools like Gemini or ChatGPT to generate ad copy and create images based on your product description. 5. Testing & Scaling Evaluate weekly, swapping in new creatives when performance

Monitor metrics such as Return on Ad Spend (ROAS), Cost per Click (CPC), and Conversion Rate. Relevance Score: Aim for a high relevance score (>7). Cost per Click (CPC)

Define your audience, placements (where ads appear), and budget. Ad: The creative elements (images, videos, copy) users see. Best Practice: Use a daily budget to start for flexibility.

Use business.facebook.com to create a central hub for your assets.