Kolade_lade

For any creative looking to turn their craft into a company, Lade’s trajectory offers three vital takeaways:

As she continues to bridge the gap between traditional African craft and contemporary global fashion, Lade remains a "brilliant voice" in the industry. Whether she is pitching at major forums or designing her next collection, her influence proves that with a hook, some yarn, and a lot of grit, you can truly change the world of fashion. 🧶 Join the Conversation kolade_lade

Moving from a "one-person shop" to a scalable business requires turning skills into structured processes. For any creative looking to turn their craft

Visibility is about more than just posting; it’s about showing up consistently and owning the narrative of your brand. Visibility is about more than just posting; it’s

Recently, Lade took the stage at the Women Makers Series (WMS) 2026 to share her insights on "Scaling Creative Businesses." Her message to fellow creators was clear:

In the world of fast fashion, it’s rare to find a brand that stops you in your tracks with its craftsmanship. Yet, that is exactly what (affectionately known as "Lade") has done with Hooked by Lade . What began as a personal passion for knitting and crocheting has transformed into a global movement, recently featured on the BBC News Focus on Africa. From Passion Project to Powerhouse

Lade’s journey is a masterclass in the "slow fashion" movement. While many entrepreneurs rush to mass-produce, Lade focused on the intricacy of the stitch. Her work isn't just about clothing; it's about the "hooked" experience—creating wearable art that feels personal and premium.