Proflowers.com Guide

The company highlights that Julia Ward Howe campaigned for a "Mother's Day of Peace" in 1873 to resolve human conflicts. Customer Experiences

Named after a young man in Greek myth who became obsessed with his own reflection and eventually drowned. The flowers are often found near riverbanks, mirroring where Narcissus fell. proflowers.com

Bill Strauss - From co-founding ProFlowers.com to dreaming of roses The company highlights that Julia Ward Howe campaigned

ProFlowers uses its platform to share the mythological and historical origins of popular blooms: Bill Strauss - From co-founding ProFlowers

Linked to the tragic myth of Clytie and Apollo . Apollo turned Clytie into a sunflower so he would never have to look at her again after she outed his affair with a princess.

Legend says they grew from drops of milk from the Greek goddess Hera . Later, the goddess Venus was said to have cursed the flower with a yellow pistil because she felt its white beauty threatened her own.

The company was co-founded by and launched just before Valentine's Day in 1998. Initially, the site performed poorly because developers changed the original design specs. However, after a complete rebuild for Mother’s Day that followed the co-founders' specific "wireframe" vision, the site saw conversion rates of over 20%—a success that lasted for two decades. ProFlowers is now part of the FTD Companies network and maintains an A+ rating with the Better Business Bureau. The "Story" Behind the Flowers