Released on December 19, 2017, the music video took the pettiness to a cinematic level. Directed by Quavo (under his "Huncho" moniker), the visual featured: Quavo and Lil Yachty's ''Ice Tray'' Behind-the-Scenes Video

The tension famously peaked during the 2017 BET Awards pre-show interview, where Budden walked off set during a tense exchange with Migos—a moment that essentially birthed the inspiration for this track. The Music Video: A Masterclass in Trolling

The track is famous for its hook, where Quavo delivers the now-iconic line: "If a nigga hatin', call him Joe Budden" . This was a direct response to media personality and former rapper Joe Budden, who had been a vocal critic of Migos and Lil Yachty on the Complex series Everyday Struggle .

The Cold Front: How Quavo and Lil Yachty Froze Out the Haters with "Ice Tray"

In the world of hip-hop, where beef usually plays out in Twitter threads or back-and-forth diss tracks, Quavo and Lil Yachty decided to take a more "frozen" approach. Released on December 8, 2017, wasn’t just a standout single from the Quality Control: Control the Streets, Vol. 1 compilation—it was a full-blown cultural moment aimed squarely at the "OGs" who dared to doubt the new school. The Ultimate "Ice" Cold Diss