The primary visual framework for "INVU" is heavily inspired by , specifically the goddess Artemis .

: Toward the climax, the music video portrays her on a quest to "annihilate the love that destroyed her," transitioning from the pristine temple to a "vast desert wasteland" to reflect emotional desolation. Visual Aesthetics and Production

: Taeyeon is portrayed as an enchanting warrior and archer, frequently seen in a marble-carved ancient Roman-inspired temple. This imagery aligns with the myth of Artemis and Orion—a story of a love that can never be fully realized due to divine duty and tragedy.