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: This thesis available on PUC-SP's repository examines the modernization of electoral campaigns, specifically focusing on Lula in 2002. It details the transition to a more professionalized "political spectacle" led by professional Duda Mendonça and how music played a key role in persuasion strategies.
: Featured in Ballot (UERJ) , this study analyzes the lyrics, melody, and rhythm of jingles used by presidents elected after the 1988 Constitution, including the influential 2002 pieces. Key Jingles from the 2002 Campaign Todos os jingles de Lula em 2002
: Available on ResearchGate , this article investigates the concept of "Lula as a myth" through his campaign videos and jingles, identifying how musical elements contributed to his public persona. : This thesis available on PUC-SP's repository examines